AI Product Strategy

Tim Buesing, wearing a white shirt, standing against a plain white background.

Working with clients supported by my 20+ years of experience leading digital transformation for global enterprises. I uniquely combine high-level strategic governance with hands-on technical capability to bridge the gap between business ambition and engineering reality.

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Video Portfolio

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Gain More Customer Centricity
understand the why

Reduced customer service cost by 35% and increased NPS by +8 year-on-year with an AI/digital and human-first approach

Speed Up Adoption & Innovation
make investments pay off

Launched global employee app and HR services for 550,000 employees with 32% adoption in Year 1

Raise The Team Performance
a continuous development

Maximized colleague engagement and retention in 100+ FTE team with cross-functional agile practice and leadership

My Approach:

Strategy Creator

Understand markets, discover opportunities, use real insights

Business Focus

Create tailored solutions that achieve real outcomes

Adaptable Innovator

connect product ideas across industries, develop prototypes, leverage AI

Selected Work

  • Screen of DHL mobile app

    DHL Connect - employee services for productivity and retention

    Highest adoption rate of HR services, rolled out to 500,000 FTEs globally

  • Icons of Customer Service Proriducts

    BMG - Customer Service AI

    Increasing service efficiency and customer value and retention through AI-enabled products

  • A screenshot of a mobile app showing messages between patients and doctors in a medical appointment setting, overlaid on a diagram of the medical research process divided into stages: clinical trial, lifestyle and prevention, and disease awareness.

    Pfizer - CX + IT + Product framework for meaningful digital services

    Building value streams through translation of KPIs, data points and joint outcomes.

  • An illustration of e-commerce service for media.

    Foxtel - Multiplying digital revenue and reducing cost

    Increasing digital sales via improved e-commerce, and transforming customer behaviour via self-serve and call deflection

  • A man sitting on a couch during a therapy session, with a poster in the background illustrating knee exercises.

    Waldkliniken hospital - Patient Portal for commercial efficiencies and better outcomes

    Salesforce Health Cloud with customer/patient-oriented services and operational optimization

  • A robotic arm helping a boy ina. wheelchair

    Robotics & Computer Vision - Innovation for Good

    Support campaign for muscular dystrophy patients

  • Overview of digitalisation of financial services

    SAB - Digitalisation of German development bank

    Enablement, training and change management for a digital and data-driven future

A short podcast conversation with hosts talking about Tim's talks, articles and other publications. Created with help from Google’s AI - Notebook LM.

Podcast

Selection of Clients

company logos of DHL, Qantas, Foxtel
company logos of Pfizer, Sanofi, Novartis
company logos of Audi, VW, BMG